Touch International Builds Connections with Chinese Website
Austin, TX – July 13, 2010 – Touch International, a leading touch screen manufacturer specializing in custom touch screen designs, announced today that as part of its initiative to enhance customer relations and improve worldwide access to touch screen information, the company’s website has been translated into Chinese. The Chinese version of the website is available at www.touchinternational.com/cn/index-cn.html.
“We have a large international customer base and we want to make sure that our website is readily accessible to them in the languages that they are most comfortable with,” explains Kelly Leff, Marketing Director for Touch International. “Adding a Chinese translation to our website is just part of our efforts to strengthen customer relationships; it is also an opportunity to connect with audiences that we were previously unable to reach.”
The Chinese website can also be accessed from www.touchinternational.com by selecting the Chinese option in the top right corner of each web page. The company will soon add German to its list of website languages in an effort to reach additional international audiences.
Translating Touch International’s website into additional languages is just part of the touch screen manufacturer’s customer relations initiative. It has also created a customer feedback program, allowing customers to submit feedback about their Touch International experiences.
About Touch International
Touch International, headquartered in Austin, Texas, was founded in 2002 by Michael Woolstrum and long-time veteran, Gary Barrett, the company’s CTO. TI has become a world leader in touchscreen, EMI filter, and enhanced display technology. The company operates its engineering and design facility and corporate headquarters in Austin, Texas as well as a high volume production facility is located in Shenzhen, China.